Fisk University – Sports Branding

guys' bb schedule

Fisk University

Skills: 

  • Adobe Photoshop
  • Print Design
  • Social Media Content

 

Fisk originally never had promotional materials for their athletic teams. The university wanted to have a stronger presence in the community and online.

As the Communications Intern, I worked with the Department of Institutional advancement to refresh the University’s image through both web and print materials. I aided the rebranding of the University’s basketball teams, through the creation of printed schedules, social media graphics conveying game information and assigning the tagline “Bulldog Nation”. Each design adhered to the university’s style guide, utilizing official fonts and colors while adding texture and organic shapes to boost the new persona for the teams.

 

 

bulldog nation slider

bulldog nation breakdown

sports social media post

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